MMNTO by Futura
"Mmnto, Momento (Moment). They create images. They are producers and cinematographers; it is their job what creates visual impact. We designed the logotype focusing all efforts on the typographical treatment. Getting a result with enough personality to be memorable and easily recognized, even when we tried to reduce as possible the final elements.
The brand behaviour is conservative. We moved away from bright colors, textures or unnecessary stimulation; instead, we used phrases that communicate the brand’s personality and instantly create a bond with the users.
Mmnto, a brand that needs no more than the essential."
What do you think of the project?