The Brand Identity

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Every day, our inbox overflows with interesting and inspiring projects from all over the world. To make sure more of them receive the attention they deserve, we have THE INBOX, a collection of five of the best projects, every week. If you are interested in sending us your work, download our submission guidelines by clicking here.

Thomas Haas Blak is a line of pure dark chocolate products created in response to today’s oversaturation of gimmicky ‘infused’ chocolates in the market. Simple ingredients and bold flavours are expressed throughout several products including bars, truffles and cakes.

Vancouver-based agency Pendo worked with Thomas Blak to create a visual identity and packaging system that matches the no-fuss simplicity of the products. Their solution revolves around Swiss Typefaces’ sans serif Euclid and gold foil applied to black soft-touch paper stock.

Honest Department is an online department store specialising in ethical and sustainable women’s apparel and accessories. They cater to a generation that is conscious of the process and thought behind what they’re buying. They worked with designer Vencho Miloshevski on their identity, print materials and e-commerce platform.

Oslo-based design agency Neue developed the packaging for a new series of products by Norwegian skincare brand Dr. Greve.

The new-look spans five products designed for different skin types and is specifically catered to Norwegian consumers. It utilises white space, contrasting typography and a strict colour-coding system that aims to make the brand stand out in a crowded pharmacy.

New Psychedelia is a monograph by Thames & Hudson and Volume about the kaleidoscopic artwork of celebrated artist and designer Leif Podhajský.

Best known for his striking, Grammy-nominated album covers for the likes of Foals, Bonobo, Lykke Li and Young Magic, Podhajský deftly crosses the boundary between sound and visual. Click here to help fund the 224-page hardcover book.

Jia is an on-demand litter cleanup service based in San Francisco, California. The main issue with litter cleanup is the current perception of litter itself. It’s a messy, dense, disgusting eyesore. Jia’s goal is to make the public feel more passionately about ridding the streets of waste.

Brooklyn-based designer Adam Lowe has created a vibrant visual language for the company that adds a new and engaging perspective to litter cleanup. The solution combats the very idea of litter by conveying a bright and modern world through simple typography, a clear grid, bold colour and stylish imagery.

Jaehoon Choi revives...

GeneralPublic's identity...