The Brand Identity

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Kitto by Katie Minchak

Kitto is a concept project for a utilitarian Japanese handbag brand. By contrasting the neutrality of the product, bold colour blocking and playful modular type emphasises the sharp lines and shapes of the bags. A clean, quirky, modular logo transforms and adapts throughout spaces.

Text: Katie Minchak

Embla by A Friend of Mine

Never Sit Still by Christopher Doyle & Co.