The Brand Identity

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LIFT by Hype Type Studio

We were commissioned to create the brand and visual identity for Lift by Encore. LIFT is the commercial aircraft seating division of the EnCore group of companies based in Huntington Beach, California. With a heritage goes back more than 40 years EnCore serves the commercial aerospace and defence sectors with a broad range of products including seats, interiors and composite aircraft structures. Combining the legacy of EnCore the Lift seats are setting industry bench marks for quality and comfort and in the process have redefined the narrative of economy class seating.

Text: Hype Type Studio

Bluenext by DixonBaxi

Xavi Martínez