The Brand Identity

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Rare by Nature by The Colour Club

Rare by Nature creates single origin supplements and skincare from the best available natural ingredients. They commissioned Sydney based studio, The Colour Club,to design their identity and packaging.

The identity they created is led by a parenthesis – a symbol normally used to further explain a point, which matches the philosophy of the brand. They are used to frame key messages and emphasise the purity and origin of the products.

Drav by Wedge

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