Montreal-based studio Caserne designs mischievous packaging for Cidres Polisson

Polisson creates sparkling ciders made with the freshest apples and no artificial ingredients. Their identity and packaging, designed by Montreal-based studio Caserne, is inspired by their name, which translates from French to mean a ‘mischievous, disobedient child’. Erratic brushstrokes form the basis of the visual language, alongside a quirky illustration of a local wild animal, the coyote.

Caserne