The Edit: five projects including The National Partners Programme by Narrate
Each and every day, we're lucky to discover dozens of interesting and inspiring projects from around the world. From global identities and campaigns to side projects and independently published books, The Edit is home to five of them; every two weeks.
The National Partners Programme is a UK-wide network of galleries and museums that present art exhibitions drawn from the Arts Council Collection. London-based studio Narrate partnered with graphic designer Kelly Barrow to create the visual identity for the Programme. Inspired by the concept of ‘a gallery without walls’, they designed a graphic system that allows images and typography to move freely within a structured grid. Colophon Foundry’s Basis Grotesque Mono is used for the rational, structured content alongside the more traditional Akzidenz Grotesk.
OneFourFive Clarendon is a modern workspace for future-focused businesses in Melbourne, Australia. The commercial project aims to attract like-minded progressive people, with a conscious focus on connectivity and local activity. Studio Brave’s branding for the workspace revolves around the narrative ‘A Life Unlimited’, which embraces the contemporary model of the professional-lifestyle balance. Visually, the identity takes inspiration from the building’s distinctive industrial forms.
Christ&Fries is a conceptual project by freelance visual artist Daniel Carlsten. The restaurant concept clashes religion and commerce together to provide a fast food experience for the masses. Menu items include the JeezBurger, SacriFries and the TrinityShake.
Modesta Cassinello is a Spanish cosmetics company that pours the Mediterranean lifestyle into its products. It’s sophisticated visual identity, by Granada-based studio Plácida, aims to reflect the purity of the products through a black and white palette and serif typography. The imagery on the packaging reinforces the brand’s botanical aspect, as all of its products use natural resources as a base.
Letta creates tailored wedding outfits from their studio in Budapest. Every garment is designed from scratch with luxurious fabrics and decadent beading, embrace graceful lines and romantic detailing. Local studio Peltan-Brosz designed the identity, using high-end paper stocks and embossing to reflect the quality and craft of the garments.