Search — The Brand Identity

Nike’s No Finish Line: “It’s been said that the best way to predict the future is to create it.”

Store

Nike’s No Finish Line: “It’s been said that the best way to predict the future is to create it.”

Zware Jongens’ witty and wordy identity for Balthazar puts the romance back into events planning

Project

Zware Jongens’ witty and wordy identity for Balthazar puts the romance back into events planning

Process and patterns: Sylvan Hillebrand’s Constructive Waves combines the analogue and the digital

Project

Process and patterns: Sylvan Hillebrand’s Constructive Waves combines the analogue and the digital

“Resilience, curiosity, and power of action.” Phillip Kim on his visual style and designer mindset

Interview

“Resilience, curiosity, and power of action.” Phillip Kim on his visual style and designer mindset

Toben tie type, history and legacy together in Gowings’ colourful and playful identity system

Project

Toben tie type, history and legacy together in Gowings’ colourful and playful identity system

Project

Serviceplan Innovation and Workbyworks’ compelling WASTECARE brand challenges the textile industry

“I just love this endless exploration!” Tatiana Egoshina on why she thrives in the design world

Interview

“I just love this endless exploration!” Tatiana Egoshina on why she thrives in the design world

Communication in our digital, remote world, with Alright Studio, B&B Studio and Happening Studio

Insight

Communication in our digital, remote world, with Alright Studio, B&B Studio and Happening Studio

Yung Studio bring bold bubbliness to the identity for AIGA SF’s Women in Leadership & Design

Project

Yung Studio bring bold bubbliness to the identity for AIGA SF’s Women in Leadership & Design

Andrea Reza creates a nostalgic, lucid and lovable identity for yum cha restaurant Easy House

Project

Andrea Reza creates a nostalgic, lucid and lovable identity for yum cha restaurant Easy House

Resource

7 identities for coffee brands and cafés, featuring B&B Studio, Gesture Systems, Alter and more

Experimental type: TYPEONE’s Sixth Issue showcases typography at its weirdest and wildest best

Store

Experimental type: TYPEONE’s Sixth Issue showcases typography at its weirdest and wildest best

Felicidad on their journey and growth as a studio, and finding the ‘felicidad’ in their design work

Interview

Felicidad on their journey and growth as a studio, and finding the ‘felicidad’ in their design work

Parterre’s subdued identity for Max Manavi-Huber reflects the humanity and technicality in his work

Project

Parterre’s subdued identity for Max Manavi-Huber reflects the humanity and technicality in his work

Remote or in the studio, what’s better? We asked Alright Studio, B&B Studio and Happening Studio

Insight

Remote or in the studio, what’s better? We asked Alright Studio, B&B Studio and Happening Studio

Resource

6 cultural, creative and charming identities for museums, featuring North, Base Design and more

Interview

Rozi Zhu on creative and client needs, coding and the distinction between artist and designer

Project

Hayley Lim’s StillBitter Lemonade Co. demonstrates how personal and philanthropic brands can be

Project

Licensing or custom creation: why OKTO used only bespoke typefaces for Overtone Studios’ identity

SPIRAL JOURNAL explores the intersection of American football and culture in its ‘Future’ issue

Store

SPIRAL JOURNAL explores the intersection of American football and culture in its ‘Future’ issue

SUPERFANTASTIC reveal why quality over quantity always wins with their designs, clients and merch

Interview

SUPERFANTASTIC reveal why quality over quantity always wins with their designs, clients and merch

Project

Pol Solsona Studio’s dynamic identity for music festival Embassa’t pushes the QR code to its limit

Is pitching good or bad for the design industry? We hear the thoughts of Base Design and Nihilo

Insight

Is pitching good or bad for the design industry? We hear the thoughts of Base Design and Nihilo

Two Times Elliott celebrate the discontinued one-pound note with their very own studio currency

Insight

Two Times Elliott celebrate the discontinued one-pound note with their very own studio currency

Oddity’s collection of fragrances exemplifies the studio’s dedication to storytelling and artistry

Project

Oddity’s collection of fragrances exemplifies the studio’s dedication to storytelling and artistry

The Edit: five projects including RETINAA’s clean yet complex design for the Swiss passport

Project

The Edit: five projects including RETINAA’s clean yet complex design for the Swiss passport

Project

Egg Agency’s quirky identity for Commercial Futures takes a stand against safe financial branding

Project

Hugo Christian-Slane’s identity for Nest Fest combines bespoke lettering with images made by AI

Rees Morgan and Matter Studio celebrate women in culture and style with fashion fundraiser SNAP

Project

Rees Morgan and Matter Studio celebrate women in culture and style with fashion fundraiser SNAP

Gregory Page on his design practice so far, beautiful new website and bright plans for the future

Interview

Gregory Page on his design practice so far, beautiful new website and bright plans for the future

Diplomatie Studio’s identity for Paris Electronic Week 2022 is a kaleidoscopic collision of colour

Project

Diplomatie Studio’s identity for Paris Electronic Week 2022 is a kaleidoscopic collision of colour

Atipus create a fitting name and label for Verdejo wine Mejunje, with spectacular Spanish flair

Project

Atipus create a fitting name and label for Verdejo wine Mejunje, with spectacular Spanish flair

Maison Sagan’s Sous La Même Étoile menu for Bar Le Syndicat unites 90s hip-hop and cosmic calamities

Project

Maison Sagan’s Sous La Même Étoile menu for Bar Le Syndicat unites 90s hip-hop and cosmic calamities

The Designers: Exploring storytelling and flourishing ideas with Foreign Policy’s Sylvester Tan

Interview

The Designers: Exploring storytelling and flourishing ideas with Foreign Policy’s Sylvester Tan

The Edit: five projects including Everything Will Be Fine’s wavy identity for Lost Shore Surf

Project

The Edit: five projects including Everything Will Be Fine’s wavy identity for Lost Shore Surf

Arndt Benedikt’s identity for Next Packet highlights the tech start-up’s forward-thinking approach

Project

Arndt Benedikt’s identity for Next Packet highlights the tech start-up’s forward-thinking approach

Opposites attract: Studio Bang-Gu take us behind the scenes of their San Francisco-based practice

Interview

Opposites attract: Studio Bang-Gu take us behind the scenes of their San Francisco-based practice

Grape, Dirt & Gusto: Studio Chenchen’s identity for Stappa is fitting for the no-nonsense winemaker

Project

Grape, Dirt & Gusto: Studio Chenchen’s identity for Stappa is fitting for the no-nonsense winemaker

How to design an eye-catching magazine cover, with David McKendrick and Studio Ground Floor

Insight

How to design an eye-catching magazine cover, with David McKendrick and Studio Ground Floor

Interview

The joy of building ‘smile in the mind’ obstacles, with OKOK Services’ My Kim Bui and Faris Kassim