Search — The Brand Identity

Daan Rietbergen’s posters for the TBI store showcase his masterful approach to grids and letters

Store

Daan Rietbergen’s posters for the TBI store showcase his masterful approach to grids and letters

Building better futures: how PARSONS created an engaging identity for career development app Bloom

Project

Building better futures: how PARSONS created an engaging identity for career development app Bloom

ID—C collaborate with Letters From Sweden for Doconomy’s powerful identity and custom typeface

Project

ID—C collaborate with Letters From Sweden for Doconomy’s powerful identity and custom typeface

Forma Icons’ Josep Duran on the stages, rules and secrets behind successful iconography design

Interview

Forma Icons’ Josep Duran on the stages, rules and secrets behind successful iconography design

The Designers: Right to Left’s Liz Huang and Jacob Chung talk us through their careers so far

Interview

The Designers: Right to Left’s Liz Huang and Jacob Chung talk us through their careers so far

Project

Plus Minus’ identity for golf apparel brand Green Land speaks to a new generation of golfers

Project

Stoic + sustainable: Later Labs and 369 Design Studio’s brand for YNWA Invest AG is expertly brutal

Interview

Presented by Brandpad: how to make a brand not boring, with thoughts from Heydays and Wedge

The Edit: five projects including Flavien Minson’s chiselled identity system for ROCK MEN PARIS

Project

The Edit: five projects including Flavien Minson’s chiselled identity system for ROCK MEN PARIS

LESS IS MORE: 20th Anniversary Edition highlights the best minimalist design from around the globe

Store

LESS IS MORE: 20th Anniversary Edition highlights the best minimalist design from around the globe

Poetry in utility: BD85’s design for viction:ary’s New Utilitarian explores the beauty of function

Project

Poetry in utility: BD85’s design for viction:ary’s New Utilitarian explores the beauty of function

“Design for B2B SaaS doesn’t have to be boring.” Exploring Standard Projects’ identity for DevRev

Project

“Design for B2B SaaS doesn’t have to be boring.” Exploring Standard Projects’ identity for DevRev

Söderhavet capture the rich culture of Sweden’s Dalarna region with a bright and modular identity

Project

Söderhavet capture the rich culture of Sweden’s Dalarna region with a bright and modular identity

All about type: 4 terrific typographic reads including works by viction:ary, Tim Sumner and TYPE01

Resource

All about type: 4 terrific typographic reads including works by viction:ary, Tim Sumner and TYPE01

Project

How Studio Gonzalo Hergueta rebranded the Grammy award-winning production company Little Spain

The Designers: How&How’s Joana Fatela on animation, side projects, and the tastiest studio snacks

Interview

The Designers: How&How’s Joana Fatela on animation, side projects, and the tastiest studio snacks

KR8 introduce a Rorschach test-like pattern system across BEYA’s fluid, flexible identity system

Project

KR8 introduce a Rorschach test-like pattern system across BEYA’s fluid, flexible identity system

Project

Seven’s people-prioritising brand for Samson welcomes the childlike simplification of letterforms

Designing for data: FAY’s identity for Harmonic brings welcoming warmth to start-up technicality

Project

Designing for data: FAY’s identity for Harmonic brings welcoming warmth to start-up technicality

Project

Parker’s warm, workhorse brand for Myers & Briggs Foundation encourages us to understand ourselves

Felicidad on their journey and growth as a studio, and finding the ‘felicidad’ in their design work

Interview

Felicidad on their journey and growth as a studio, and finding the ‘felicidad’ in their design work

Resource

6 cultural, creative and charming identities for museums, featuring North, Base Design and more

Project

Globular and modular: Snøhetta’s generative identity for Recreate explores its innovative character

Interview

Rozi Zhu on creative and client needs, coding and the distinction between artist and designer

Project

Lukas Diemling’s textural identity for Zion Wine is designed without ‘traditional’ brand components

Interview

Presented by Brandpad: how to handover an identity system to your client in the digital world

Embracing sustainability: Human Resources’ precise packaging for EO reflects their innovative vision

Project

Embracing sustainability: Human Resources’ precise packaging for EO reflects their innovative vision

ShiftWalk amplify Jason Bailey Studio’s photographic works with a grid-based identity and website

Project

ShiftWalk amplify Jason Bailey Studio’s photographic works with a grid-based identity and website

How to disrupt the traditional digital consulting model, with Michele Verze’s branding for FORMM

Project

How to disrupt the traditional digital consulting model, with Michele Verze’s branding for FORMM

Interview

Jacqueline Lane on Whitman Emorson’s strategy-led approach and their desire to create clever work

“Make the one that makes your heart sing.” How Philly’s Smith & Diction are doing it their own way

Interview

“Make the one that makes your heart sing.” How Philly’s Smith & Diction are doing it their own way

The Freelancers: Yumin Hwang on adapting to new studios, new fields and new ways to work freelance

Interview

The Freelancers: Yumin Hwang on adapting to new studios, new fields and new ways to work freelance

Project

Truth & Consequences create an elegant and sporty brand for sustainable athleisure label RSPR

Rees Morgan and Matter Studio celebrate women in culture and style with fashion fundraiser SNAP

Project

Rees Morgan and Matter Studio celebrate women in culture and style with fashion fundraiser SNAP

Nomad provide cyber security company F-Secure with an empathetic update for today’s digital world

Project

Nomad provide cyber security company F-Secure with an empathetic update for today’s digital world

Tomato Grotesk is a modern grotesk family with simple geometric shapes and accentuated contrast

Store

Tomato Grotesk is a modern grotesk family with simple geometric shapes and accentuated contrast

From five to one: Bielke&Yang deliver a look that encapsulates the formation of IT company Evidi

Project

From five to one: Bielke&Yang deliver a look that encapsulates the formation of IT company Evidi

Regrets Only’s identity for Variant echoes the fund’s flexible framework with a variable grid system

Project

Regrets Only’s identity for Variant echoes the fund’s flexible framework with a variable grid system

Alongside DBLG, NaN develop a tech-driven type family for the largest digital display in Europe

Project

Alongside DBLG, NaN develop a tech-driven type family for the largest digital display in Europe

TRY Design bring a fresh update to Norway’s Peer Gynt festival with type inspired by ‘laft’ timber

Project

TRY Design bring a fresh update to Norway’s Peer Gynt festival with type inspired by ‘laft’ timber