Search — The Brand Identity

Resource

7 identities for fresh and future-forward clothing brands, featuring Moodley, Too Gallus and Decade

Project

“It’s about creating something genuine, respectful and caring.” Gemma Mahoney on her brand for Rise

The Edit: five projects including PORTO ROCHA’s timeless identity for the Sundance Film Festival

Project

The Edit: five projects including PORTO ROCHA’s timeless identity for the Sundance Film Festival

How the Ragged Edge and Wise teams came together to craft a pivotal rebrand for ‘The World’s Money’

Interview

How the Ragged Edge and Wise teams came together to craft a pivotal rebrand for ‘The World’s Money’

Plants and purity: Cae Collective’s tidy identity for Pueyor expertly combines multiple languages

Project

Plants and purity: Cae Collective’s tidy identity for Pueyor expertly combines multiple languages

Joshua Breidenbach on 10 years of Rice Studios and how they’re setting their sights on the future

Interview

Joshua Breidenbach on 10 years of Rice Studios and how they’re setting their sights on the future

“Resilience, curiosity, and power of action.” Phillip Kim on his visual style and designer mindset

Interview

“Resilience, curiosity, and power of action.” Phillip Kim on his visual style and designer mindset

Freddie Hall’s copy-and-type-led identity for Juump playfully recreates the feeling of queueing

Project

Freddie Hall’s copy-and-type-led identity for Juump playfully recreates the feeling of queueing

Project

Sons & Daughters ID celebrate binary coding in their systematic identity for software company Inion

Interview

Presented by Brandpad: how to systemise a brand, featuring Pentagram, How&How and Studio Blackburn

Mirage’s identity for Mimacom typifies the software company’s balance of community and computing

Project

Mirage’s identity for Mimacom typifies the software company’s balance of community and computing

Branding a high-end law firm: Fable&Co devise a calm, clear and contrasting identity for Setia

Project

Branding a high-end law firm: Fable&Co devise a calm, clear and contrasting identity for Setia

Old ideas and fresh takes: TypeMates’ Ottessa is an eclectic combination of typographic history

Typeface

Old ideas and fresh takes: TypeMates’ Ottessa is an eclectic combination of typographic history

Studio René Bieder’s Stakkat reinvents and reinvigorates the ‘dusty’ slab serif typeface genre

Typeface

Studio René Bieder’s Stakkat reinvents and reinvigorates the ‘dusty’ slab serif typeface genre

The Edit: five projects including Team’s bold and inclusive identity system for The Bronx Museum

Project

The Edit: five projects including Team’s bold and inclusive identity system for The Bronx Museum

Winkreative strip away the excess in their minimalistic identity and packaging system for Plainly

Project

Winkreative strip away the excess in their minimalistic identity and packaging system for Plainly

Project

Alli Berk delivers a jazzy identity for cocktail brand Citro that is sure to stand out on shelves

Project

Two Create Studio’s identity for grooming brand Re.solve is uncomplicated, masculine and inviting

Regrets Only’s identity for Variant echoes the fund’s flexible framework with a variable grid system

Project

Regrets Only’s identity for Variant echoes the fund’s flexible framework with a variable grid system

Typeface

CoType Foundry launch RM Mono, the fixed-width counterpart of their classic sans serif RM Neue

Erkin Karamemet takes us on a typographic journey behind the scenes with his sans serif Repro

Interview

Erkin Karamemet takes us on a typographic journey behind the scenes with his sans serif Repro

Typeface

Displaay’s powerhouse sans serif Jokker combines comic book character with pragmatic legibility

Learn How to be a Graphic Designer Without Losing Your Soul in Adrian Shaughnessy’s career handbook

Store

Learn How to be a Graphic Designer Without Losing Your Soul in Adrian Shaughnessy’s career handbook

The Edit: five projects including Pentagram’s identity system for the Shakespeare Theatre Company

Project

The Edit: five projects including Pentagram’s identity system for the Shakespeare Theatre Company

Mirage clarify Rouvia’s complex offering through the simplification of roads, rails and waterways

Project

Mirage clarify Rouvia’s complex offering through the simplification of roads, rails and waterways

The Edit: five projects including Meat Studio’s 8-bit identity for Beijing convenience store Gogo

Project

The Edit: five projects including Meat Studio’s 8-bit identity for Beijing convenience store Gogo

Mohammed Samad on freelancing, the evolution of his process, and seeing design as more than work

Interview

Mohammed Samad on freelancing, the evolution of his process, and seeing design as more than work

STUDIO NEWWORK’s Hitomi Ishigaki on the studio’s magazine, eye for typography and work with UNIQLO

Interview

STUDIO NEWWORK’s Hitomi Ishigaki on the studio’s magazine, eye for typography and work with UNIQLO

Serifs, Styles & Scotch Romans: 8 versatile serif type families that are both pretty and practical

Resource

Serifs, Styles & Scotch Romans: 8 versatile serif type families that are both pretty and practical

Interview

Date of Birth’s John Mastro on the power of strategy, and why brands must evolve to stay relevant

The Freelancers: Jennifer Whitworth on becoming a full-time freelancer and finding what feels right

Interview

The Freelancers: Jennifer Whitworth on becoming a full-time freelancer and finding what feels right

News

Antalis Creative Power Awards winners: a sensational selection that embodies the power of print

RoAndCo’s Roanne Adams on how education and evolution are vital to environmentally-conscious work

Interview

RoAndCo’s Roanne Adams on how education and evolution are vital to environmentally-conscious work

How to manage difficult clients, with help from DesignStudio, How&How and An Open Understanding

Insight

How to manage difficult clients, with help from DesignStudio, How&How and An Open Understanding

25AH capture accessibility and solidarity in SSU’s powerful yet approachable identity system

Project

25AH capture accessibility and solidarity in SSU’s powerful yet approachable identity system

Project

Paula Rodríguez’s speculative project is a reflection of undervalued and unpaid creative work

Project

Glasfurd & Walker’s identity for hard tea brand Swan Dive champions the unity of mind and body

Filippos Fragkogiannis on freelance working and designing independently, methodically and freely

Interview

Filippos Fragkogiannis on freelance working and designing independently, methodically and freely

The Designers: OMSE’s Ed Hatfield on storytelling and feeding his creativity with adventure

Interview

The Designers: OMSE’s Ed Hatfield on storytelling and feeding his creativity with adventure

LEÓN ROMERO’s identity for Bajet Giramé explores the spatial and mindful expression of their work

Project

LEÓN ROMERO’s identity for Bajet Giramé explores the spatial and mindful expression of their work