Fragrance company A.N Other creates limited edition fine fragrances that are affordable and accessible to all. They sell their products directly though their website, avoiding retail mark-ups and advertising costs.
London based SocioDesign were commissioned to name them and to create their brand identity, strategy, packaging and website. Their solution is based around a ‘default’ look and feel to communicate high quality and value. The visual language is also based around utility, to reference both modern luxury and staple goods.