Search — The Brand Identity

Plants and purity: Cae Collective’s tidy identity for Pueyor expertly combines multiple languages

Project

Plants and purity: Cae Collective’s tidy identity for Pueyor expertly combines multiple languages

The Freelancers: Charlie Nash on fostering great client relationships and relocating to Sweden

Interview

The Freelancers: Charlie Nash on fostering great client relationships and relocating to Sweden

Project

Alphabet’s packaging system for OnePlus overhauls the consumer brand’s physical and digital output

Joshua Breidenbach on 10 years of Rice Studios and how they’re setting their sights on the future

Interview

Joshua Breidenbach on 10 years of Rice Studios and how they’re setting their sights on the future

Project

Sons & Daughters ID celebrate binary coding in their systematic identity for software company Inion

The Edit: five projects including Among Equals’ no-nonsense, tattooed identity system for Uncouth

Project

The Edit: five projects including Among Equals’ no-nonsense, tattooed identity system for Uncouth

Project

Serviceplan Innovation and Workbyworks’ compelling WASTECARE brand challenges the textile industry

Alex Hunting Studio’s identity for Wool captures the curation of Asia’s leading furniture store

Project

Alex Hunting Studio’s identity for Wool captures the curation of Asia’s leading furniture store

Communication in our digital, remote world, with Alright Studio, B&B Studio and Happening Studio

Insight

Communication in our digital, remote world, with Alright Studio, B&B Studio and Happening Studio

Resource

8 restaurant identities that put the fine in fine dining, featuring Saint Urbain, Dennis and more

Project

How to craft a charming and frills-free bakery brand, with MOS’ minimalist identity for Munkeriet

The Edit: five projects including Sthuthi Ramesh’s modular identity for the South Asia Gallery

Project

The Edit: five projects including Sthuthi Ramesh’s modular identity for the South Asia Gallery

Resource

7 identities for coffee brands and cafés, featuring B&B Studio, Gesture Systems, Alter and more

Without create a delightfully transparent identity system for B2B roastery Social Impact Coffee

Project

Without create a delightfully transparent identity system for B2B roastery Social Impact Coffee

Hybrid spotlight the possibilities of Mohawk’s Sustainable Collection with a story-driven campaign

Project

Hybrid spotlight the possibilities of Mohawk’s Sustainable Collection with a story-driven campaign

Remote or in the studio, what’s better? We asked Alright Studio, B&B Studio and Happening Studio

Insight

Remote or in the studio, what’s better? We asked Alright Studio, B&B Studio and Happening Studio

Designing at the client’s pace: Heydays’ warm rebrand of Huddly validates patient creative process

Project

Designing at the client’s pace: Heydays’ warm rebrand of Huddly validates patient creative process

The Edit: five projects including PORTO ROCHA’s youthful identity for Korean shopping app Zigzag

Project

The Edit: five projects including PORTO ROCHA’s youthful identity for Korean shopping app Zigzag

Project

Bao buns and brand strategy: how How&How created Yum Bun’s undeniably joyous identity system

Project

Lukas Diemling’s textural identity for Zion Wine is designed without ‘traditional’ brand components

Federico Sanchez delivers a refreshing and flavourful identity for Japanese cold-brewed tea CORE

Project

Federico Sanchez delivers a refreshing and flavourful identity for Japanese cold-brewed tea CORE

Embracing sustainability: Human Resources’ precise packaging for EO reflects their innovative vision

Project

Embracing sustainability: Human Resources’ precise packaging for EO reflects their innovative vision

Interview

Jacqueline Lane on Whitman Emorson’s strategy-led approach and their desire to create clever work

Project

Hayley Lim’s StillBitter Lemonade Co. demonstrates how personal and philanthropic brands can be

The Edit: five projects including Team’s bold and inclusive identity system for The Bronx Museum

Project

The Edit: five projects including Team’s bold and inclusive identity system for The Bronx Museum

Vedros Studio on working remotely, globally, and the abundant creative inspiration of travelling

Interview

Vedros Studio on working remotely, globally, and the abundant creative inspiration of travelling

How should designers and studios approach their own marketing? We spoke to Socio and Company Policy

Insight

How should designers and studios approach their own marketing? We spoke to Socio and Company Policy

Project

Olssøn Barbieri give coffee a voice across their meticulously philosophical brand for Stereoscope

Having fun with type and colour: Jesús López’s identity for Mentados is as bubbly as its kombucha

Project

Having fun with type and colour: Jesús López’s identity for Mentados is as bubbly as its kombucha

Home is where the heart is: TUK champion family, authenticity and simplicity in Papabou’s identity

Project

Home is where the heart is: TUK champion family, authenticity and simplicity in Papabou’s identity

Angel & Anchor’s identity for Southside Social shows the charming impact of type and tone together

Project

Angel & Anchor’s identity for Southside Social shows the charming impact of type and tone together

Project

Deux Huit Huit’s identity and packaging for crisps brand Miett celebrates Quebec with 70s nostalgia

Winkreative strip away the excess in their minimalistic identity and packaging system for Plainly

Project

Winkreative strip away the excess in their minimalistic identity and packaging system for Plainly

“Making a good vintage, a little vintage.” Simple’s rebrand for winemaker Penley gets nostalgic

Project

“Making a good vintage, a little vintage.” Simple’s rebrand for winemaker Penley gets nostalgic

We Design Confidence: Studio NinetyOne on building a studio across borders with a work-life balance

Interview

We Design Confidence: Studio NinetyOne on building a studio across borders with a work-life balance

Is pitching good or bad for the design industry? We hear the thoughts of Base Design and Nihilo

Insight

Is pitching good or bad for the design industry? We hear the thoughts of Base Design and Nihilo

Wedge bring playfulness and charm to Ami Ami whilst shifting low-qual perceptions of boxed wine

Project

Wedge bring playfulness and charm to Ami Ami whilst shifting low-qual perceptions of boxed wine

Anna Gordeychuk’s minimalist identity for NOEL is a simple homage to the tiara’s geometric form

Project

Anna Gordeychuk’s minimalist identity for NOEL is a simple homage to the tiara’s geometric form

Project

Alli Berk delivers a jazzy identity for cocktail brand Citro that is sure to stand out on shelves

Project

Two Create Studio’s identity for grooming brand Re.solve is uncomplicated, masculine and inviting