Search — The Brand Identity

Resource

Hey, good looking: 6 standout identities that prove that beauty brands have never looked so good

Building better futures: how PARSONS created an engaging identity for career development app Bloom

Project

Building better futures: how PARSONS created an engaging identity for career development app Bloom

The Edit: five projects including Arauna Studio’s identity that’s reclaiming Barcelona’s pavements

Project

The Edit: five projects including Arauna Studio’s identity that’s reclaiming Barcelona’s pavements

Interview

Cari Sekendur on the perks of unconventional backgrounds, launching Butter Studio, and working globally

Resource

Keep it personal: 8 identities featuring custom typefaces from projects by Without, OKTO and Baillat

Project

Brilliant Planet’s identity by Wildish & Co. dispels the tired tropes of sustainability branding

Sebastian Koseda’s degree show identity for RCA2023 puts a progressive spin on classic elements

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Sebastian Koseda’s degree show identity for RCA2023 puts a progressive spin on classic elements

Designing with material in mind: 5.5 create a soft, tactile identity for French youth hostel Pilo

Project

Designing with material in mind: 5.5 create a soft, tactile identity for French youth hostel Pilo

Typeface

Studio DRAMA’s typefaces for Vogue Brasil marry the nation’s cultural legacy with modern type tech

How the graphic design industry has changed over the years, with Elizaveta Pogossov and Bielke&Yang

Insight

How the graphic design industry has changed over the years, with Elizaveta Pogossov and Bielke&Yang

Interview

“The best results arrive from solid and trustful relationships.” Atelier Dyakova on brand building

A capital of culture: Marlon Tate’s identity for The Twenty One draws on the hotel’s history

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A capital of culture: Marlon Tate’s identity for The Twenty One draws on the hotel’s history

Tranquillity base: Analogue’s stark identity for Maven 11 brings a sense of calm to cryptocurrency

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Tranquillity base: Analogue’s stark identity for Maven 11 brings a sense of calm to cryptocurrency

Project

From ethereal illustrations to dazzling diamonds, Mythology’s brand for Half Magic is spellbinding

Project

Sons & Daughters ID provide a charming identity for investment fund Junction with a Belgian twist

How to find the right mentor, with BDF’s Luke Tonge and The Arena’s Lauren Archer and Dom Edwards

Insight

How to find the right mentor, with BDF’s Luke Tonge and The Arena’s Lauren Archer and Dom Edwards

The Edit: five projects including Company Policy’s identity for gaming payment platform Neon

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The Edit: five projects including Company Policy’s identity for gaming payment platform Neon

Project

Cinematic scenes: Pol Solsona Studio’s identity for Cinemaissí reflects the festival’s vibrancy

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I MILLE transform the Maire Group’s brand with mesmerising textures inspired by the aurora borealis

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Sharp and strong: how Peach Blossom delivered a no-fuss identity for fragrance brand TEKES

Universal Favourite’s rebrand of Colour Mill captures the vibrant soul of the baking community

Project

Universal Favourite’s rebrand of Colour Mill captures the vibrant soul of the baking community

Typeface

Hot Type capture the benefits of a bespoke brand typeface with their numbers-driven Sofascore Sans

FCKLCK rebrand design and innovation agency Equals Three with a strikingly simple modular system

Project

FCKLCK rebrand design and innovation agency Equals Three with a strikingly simple modular system

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Decimal deliver a vibrant, evolving identity to echo LearningWell’s mission for positive change

Stefanie Brückler’s elegant identity for homestore Atrio finds inspiration in the Wiener Werkstätte

Project

Stefanie Brückler’s elegant identity for homestore Atrio finds inspiration in the Wiener Werkstätte

Resource

15 varied and versatile business card designs: from brands created by MAUD, Parker, DIA and more

Project

Wonder in repetition: Oddity’s identity for skincare brand ZVYK celebrates the rhythm of good habits

Rogue Studio’s identity for Lens takes nostalgic cues from early internet and magazine graphics

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Rogue Studio’s identity for Lens takes nostalgic cues from early internet and magazine graphics

ID—C collaborate with Letters From Sweden for Doconomy’s powerful identity and custom typeface

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ID—C collaborate with Letters From Sweden for Doconomy’s powerful identity and custom typeface

Resource

6 identities driven by motion, featuring projects by Landor & Fitch, IYA Studio, DIA and more

Project

The strength of simplicity: Only’s identity for Beams uses type to unify community and culture

Interview

Commerce, code and collaboration: Commerce UI on their unique approach to design and development

The Edit: five projects including Grávita’s bold identity system for the Spanish football league

Project

The Edit: five projects including Grávita’s bold identity system for the Spanish football league

Project

Josephmark’s eclectic identity for RCA prepares the pioneering record label for the next 100 years

PLANT’s fictitious identity and packaging for The Drop Store paint a striking and scary scene

Project

PLANT’s fictitious identity and packaging for The Drop Store paint a striking and scary scene

Project

Bakken & Bæck combine nature and tech in their clean identity for climate start-up Carbo Culture

Made in America: how Cold Cuts turned a list of bookmarks into a community-driven visual directory

Project

Made in America: how Cold Cuts turned a list of bookmarks into a community-driven visual directory

Interview

The Pentagram team behind Channel 4’s masterbrand give us an in-depth tour of the extensive project

How to design for inclusivity: Caramba Agency create an inviting and playful identity for Underdays

Project

How to design for inclusivity: Caramba Agency create an inviting and playful identity for Underdays

Interview

A LINE and Pelago discuss the logistics, challenges and insights behind their brand collaboration