Search — The Brand Identity

Move over alt sweeteners: Zeus Jones’ identity injects joy into Oobli’s game-changing sweet proteins

Project

Move over alt sweeteners: Zeus Jones’ identity injects joy into Oobli’s game-changing sweet proteins

Interview

Luke Prowse on captivating collaborations, bespoke typefaces, and NaN’s Fair Font Pricing system

Darden Studio on rooting the foundry’s rebrand in their rebellious spirit and pursuit of continuity

Interview

Darden Studio on rooting the foundry’s rebrand in their rebellious spirit and pursuit of continuity

Jens Nilsson delivers a series of tangy delights in his label designs for PangPang Pusher sour beers

Project

Jens Nilsson delivers a series of tangy delights in his label designs for PangPang Pusher sour beers

Insight

Is it a good time to be an Indic type designer? We pick the brains of type foundry Universal Thirst

Project

Dripping in nostalgia, restaurant MáLà Project's identity by Jingqi Fan hurtles us back to the ’90s

How Regular Practice devised a fresh identity for Spin kitted with a typographic widget generator

Project

How Regular Practice devised a fresh identity for Spin kitted with a typographic widget generator

TYPEONE #7 explores the wonderful world of creative coding with Talia Cotton, Yehwan Song and more

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TYPEONE #7 explores the wonderful world of creative coding with Talia Cotton, Yehwan Song and more

What’s in a name? Campbell Hay, OMSE, and GrandArmy share the stories behind naming their studios

Insight

What’s in a name? Campbell Hay, OMSE, and GrandArmy share the stories behind naming their studios

Project

The Edit: five projects including YUNGBLD’s electric worldbuilding for skincare brand Educated Mess

Capturing that ‘a-ha’ moment: Motto unveils their whimsical rebrand for note-taking app Goodnotes

Project

Capturing that ‘a-ha’ moment: Motto unveils their whimsical rebrand for note-taking app Goodnotes

Interview

“Branding is like a song that resonates deeply.” Discussing music and design with Studio Herrström

Resource

Let there be bread: 6 enticing brands for bakeries and baked goods by MOS, Carla Palette and more

Five essential tips for settling in and excelling at a design studio, with London’s Studio NARI

Insight

Five essential tips for settling in and excelling at a design studio, with London’s Studio NARI

Resource

Happy hour: 8 unmissable identities for alcohol brands from Marx Design, Motherbird, Nihilo and more

SDCO Partners’ Courtney Rowson and Amy Pastre on building a dynamic studio always willing to pivot

Interview

SDCO Partners’ Courtney Rowson and Amy Pastre on building a dynamic studio always willing to pivot

The Edit: five projects including the upbeat, infectious joy of STUDIO WORK’s identity for Songlit

Project

The Edit: five projects including the upbeat, infectious joy of STUDIO WORK’s identity for Songlit

Project

Hymn expresses the natural, circular passage of time in their identity for Spring Equity Partners

Project

Skewed, but spot on: Justified Studio’s cutting-edge brand for experiential art platform Wild

Dipping into their graphic design and UX prowess, CM.SUPPLY delivers a zippy identity for trppn

Project

Dipping into their graphic design and UX prowess, CM.SUPPLY delivers a zippy identity for trppn

How important is type as an ingredient in filmmaking? We asked CHIPS, SPIN and Quentin Coulombier

Insight

How important is type as an ingredient in filmmaking? We asked CHIPS, SPIN and Quentin Coulombier

The Freelancers: Julia Miceli Pitta on freedom, flexibility, and facing new challenges in her work

Interview

The Freelancers: Julia Miceli Pitta on freedom, flexibility, and facing new challenges in her work

Project

Tapping into energy mechanisms, Bold Scandinavia’s Homevolt brand explores humanity and technology

Project

Yes, chef: Studio Freight’s ‘more is more’ approach to Lunchbox’s brand embraces the eclectic

Dinamo’s ABC Arizona type specimen boldly presents the inaugural sans-to-serif variable font

Store

Dinamo’s ABC Arizona type specimen boldly presents the inaugural sans-to-serif variable font

Whitman Emorson honour the cultural impact and essence of Ballroom in their identity for FUNCTION

Project

Whitman Emorson honour the cultural impact and essence of Ballroom in their identity for FUNCTION

Matto Jennings’ illustrative Giclée posters bring his introspective, invisible ideas to print

Store

Matto Jennings’ illustrative Giclée posters bring his introspective, invisible ideas to print

Project

POPOLA’s identity for Croatian Rainbow Families blends traditional elements and a queer spirit

Brendan Prince touches on ’80s nostalgia in his identity for NY dive bar and event space, Recreo

Project

Brendan Prince touches on ’80s nostalgia in his identity for NY dive bar and event space, Recreo

Project

Dynamic type and a running coffee mug: how Dum Dum Studio brought The Coffee Run community to life

The Designers: NOT Wieden+Kennedy’s Ananya Mohan on her love of colour, maximalism and language

Interview

The Designers: NOT Wieden+Kennedy’s Ananya Mohan on her love of colour, maximalism and language

Two books, 500 colour palettes: A Dictionary of Color Combinations Volume One and Two are back

Store

Two books, 500 colour palettes: A Dictionary of Color Combinations Volume One and Two are back

Jonas Zieher on growth, founding ACRE, and re-evaluating “what a design studio can and should be”

Interview

Jonas Zieher on growth, founding ACRE, and re-evaluating “what a design studio can and should be”

Max Hofert Design’s energetic identity for Sunday Wellness cuts through the noise of a busy industry

Project

Max Hofert Design’s energetic identity for Sunday Wellness cuts through the noise of a busy industry

Of coffee and ice hockey: Angel & Anchor’s retro identity for the World AeroPress Championship 2022

Project

Of coffee and ice hockey: Angel & Anchor’s retro identity for the World AeroPress Championship 2022

Project

Accompany’s zesty brand for Round and Round is paving a path for a circular, more sustainable future

Project

Life in boxes: EY Doberman’s identity for Kassa exudes simplicity, trust, and approachability

Project

Injected with energy: Village Green craft a fluid, shape-shifting identity for Bob Industries

From type to tangible: Dinamo Hardware behind-the-scenes with Simon Merz and Madeleine Morley

Interview

From type to tangible: Dinamo Hardware behind-the-scenes with Simon Merz and Madeleine Morley

Resource

11 menu designs to pore over, featuring projects by 25AH, Korak Studio, Studio Oker, and more